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← All work(Case study) 03 — Brand identityPlaceholder project

Nila Ceramics

Handmade pottery, with a brand as considered as the craft.

[ drop full-bleed hero image ]
Client
Nila Studio, Pune
Industry
Craft & homeware
Year
2026
Services
Brand identityPackaging

(01)

The challenge

Nila's pottery was beautiful but their brand looked homemade, so stores and buyers underestimated them and pricing stayed low.

(02)

Our approach

We built an identity from the studio itself: the kiln, the glaze, the hand. A bold wordmark, a tight palette, packaging that feels like a gift, and guidelines simple enough for a two-person team.

(03) — In detailScroll →
[ landing page — full scroll ]
[ mobile flow ]
[ social post set ]
[ packaging / print ]
[ app onboarding ]
[ brand pattern ]

(04)

The results

An identity that lets handmade pottery sit confidently on premium shelves.

01[ add real metric ]

Premium shelves

Now stocked in design-led stores.

02[ add real metric ]

Better prices

The brand finally matches the craft.

03[ add real metric ]

Instantly theirs

Recognisable from across a market stall.

“The brand feels like us, only sharper. Buyers take us seriously now.”
Founder, Nila CeramicsPlaceholder quote

(Next project)

Agarwal Sweets

Social media + ads · 2025

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